{"id":705,"date":"2026-10-03T15:11:58","date_gmt":"2026-10-03T14:11:58","guid":{"rendered":"https:\/\/wpcalc.com\/tr\/satis-brut-kar-marji\/"},"modified":"2026-10-03T15:11:58","modified_gmt":"2026-10-03T14:11:58","slug":"satis-brut-kar-marji","status":"publish","type":"post","link":"https:\/\/wpcalc.com\/tr\/finans\/satis-brut-kar-marji\/","title":{"rendered":"Sat\u0131\u015f Br\u00fct K\u00e2r Marj\u0131 Hesaplama Arac\u0131"},"content":{"rendered":"<section class=\"not-prose calculator-box\" aria-labelledby=\"calculator-title\"><div class=\"flex items-baseline sm:items-center justify-between gap-2 sm:gap-3\"><div class=\"flex flex-col sm:flex-row sm:items-center gap-2\"><span class=\"icon icon-calculator text-primary-700! text-base! dark:text-primary-300!\" aria-hidden=\"true\"><\/span><h2 id=\"calculator-title\" class=\"text-lg font-display font-bold\">Br\u00fct Marj Y\u00fczdesi Hesaplama Arac\u0131<\/h2><\/div><div class=\"calcdash-favorite group\">\n  <button type=\"button\" class=\"favorite\" id=\"favorite\" data-favorite-id=\"705\" data-favorite-title=\"Sat\u0131\u015f Br\u00fct K\u00e2r Marj\u0131\" data-favorite-url=\"https:\/\/wpcalc.com\/tr\/finans\/satis-brut-kar-marji\/\" data-favorite-excerpt=\"Sat\u0131\u015f geliriniz ve sat\u0131lan mal\u0131n maliyeti (SMM) ile br\u00fct k\u00e2r marj\u0131n\u0131z\u0131 ve br\u00fct k\u00e2r\u0131n\u0131z\u0131 hesaplay\u0131n. \u00dcretim maliyetleri \u00f6dendikten sonra her sat\u0131\u015f dolar\u0131ndan ne kadar kald\u0131\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in iki say\u0131 girin; an\u0131nda bir yorum da al\u0131rs\u0131n\u0131z.\" aria-label=\"Favorilere ekle\" data-favorite-icon=\"icon icon-inventory\">\n    <span class=\"icon icon-shape-star-empty\" aria-hidden=\"true\"><\/span>\n  <\/button>\n  <div class=\"calcdash-favorite__tip\" aria-hidden=\"true\">\n   <span class=\"favorite-tooltip\" id=\"favorite-tooltip\"><\/span>\n  <\/div>\n  <span class=\"sr-only\" role=\"status\" id=\"favorite-status\"><\/span>\n<\/div><\/div><form action=\"https:\/\/wpcalc.com\/tr\/finans\/satis-brut-kar-marji\/\" method=\"POST\" class=\"calculator\" id=\"calculator-705\" data-post=\"705\"><fieldset class=\"fieldset-input\"><legend class=\"sr-only\">Giri\u015f alanlar\u0131<\/legend><div class=\"field has-term\" id=\"input-1\"><label for=\"field-1\">Sat\u0131\u015f geliri<\/label><div class=\"term\">S<\/div>  <div class=\"absolute bottom-0 left-16 top-8 w-2 h-0.5 bg-blue-500\"><\/div><input type=\"text\" name=\"sat_geliri\" id=\"field-1\" aria-describedby=\"calc-unit-1 calc-info-1\" data-number inputmode=\"decimal\" autocomplete=\"off\" spellcheck=\"false\" min=\"0.01\" value=\"500000\"\/><div class=\"unit\" id=\"calc-unit-1\">$<\/div><small id=\"calc-info-1\">Sat\u0131\u015flardan elde edilen toplam gelir<\/small><\/div><div class=\"field has-term\" id=\"input-2\"><label for=\"field-2\">Sat\u0131lan mallar\u0131n maliyeti (SMM)<\/label><div class=\"term\">C<\/div>  <div class=\"absolute bottom-0 left-16 top-8 w-2 h-0.5 bg-blue-500\"><\/div><input type=\"text\" name=\"satlan_mallarn_maliyeti_smm\" id=\"field-2\" aria-describedby=\"calc-unit-2 calc-info-2\" data-number inputmode=\"decimal\" autocomplete=\"off\" spellcheck=\"false\" min=\"0\" value=\"300000\"\/><div class=\"unit\" id=\"calc-unit-2\">$<\/div><small id=\"calc-info-2\">Sat\u0131lan mallar\u0131n \u00fcretilmesi veya sat\u0131n al\u0131nmas\u0131 i\u00e7in toplam maliyet<\/small><\/div><\/fieldset><div class=\"buttons\"><button type=\"submit\" data-text=\"Yeniden hesapla\" id=\"calculate-button\" data-post=\"705\">Hesapla<\/button><button type=\"reset\">S\u0131f\u0131rla<\/button><\/div><div class=\"field is-checkbox hidden!\" id=\"field-auto-calc\"><input type=\"checkbox\" id=\"auto-calc\"><label for=\"auto-calc\">Otomatik hesapla<\/label><small>Etkinle\u015ftirilirse, herhangi bir de\u011feri de\u011fi\u015ftirdi\u011finizde sonu\u00e7 otomatik olarak g\u00fcncellenir.<\/small><\/div><div class=\"fieldset-result is-hidden\" aria-labelledby=\"result-title\" aria-live=\"polite\" role=\"region\"> <h3 class=\"result-title bg-gradient-to-r from-primary-50 to-gray-50 dark:from-primary-900 dark:to-gray-800\" id=\"result-title\"><span class=\"icon icon-s-pulse\" aria-hidden=\"true\"><\/span> Sonu\u00e7lar\u0131n\u0131z<\/h3><div class=\"result-box\"><div class=\"field-result\" id=\"output-1\"><span class=\"field-title\"><span>Br\u00fct K\u00e2r Marj\u0131<\/span><\/span><span class=\"field-value\" id=\"result-1\" data-unit=\"%\"><\/span><button type=\"button\" class=\"copy-result\" data-tooltip=\"Sonucu kopyala\" aria-label=\"Sonucu kopyala\"><span class=\"copy-icon icon icon-document-copy\" aria-hidden=\"true\"><\/span><\/button><\/div><div class=\"field-result\" id=\"output-2\"><span class=\"field-title\"><span>Br\u00fct K\u00e2r<\/span><\/span><span class=\"field-value\" id=\"result-2\" data-unit=\"$\"><\/span><button type=\"button\" class=\"copy-result\" data-tooltip=\"Sonucu kopyala\" aria-label=\"Sonucu kopyala\"><span class=\"copy-icon icon icon-document-copy\" aria-hidden=\"true\"><\/span><\/button><\/div><div class=\"field-result is-column\" id=\"output-3\"><span class=\"field-title\"><span>Yorum<\/span><\/span><span class=\"field-value\" id=\"result-3\"><\/span><button type=\"button\" class=\"copy-result\" data-tooltip=\"Sonucu kopyala\" aria-label=\"Sonucu kopyala\"><span class=\"copy-icon icon icon-document-copy\" aria-hidden=\"true\"><\/span><\/button><\/div><\/div><div class=\"result-actions\"><button type=\"button\" class=\"copy-link\"><svg viewBox=\"0 0 20 20\" fill=\"currentColor\" aria-hidden=\"true\"><path d=\"M12.232 4.232a2.5 2.5 0 0 1 3.536 3.536l-1.225 1.224a.75.75 0 0 0 1.061 1.06l1.224-1.224a4 4 0 0 0-5.656-5.656l-3 3a4 4 0 0 0 .225 5.865.75.75 0 0 0 .977-1.138 2.5 2.5 0 0 1-.142-3.667l3-3Z\"\/><path d=\"M11.603 7.963a.75.75 0 0 0-.977 1.138 2.5 2.5 0 0 1 .142 3.667l-3 3a2.5 2.5 0 0 1-3.536-3.536l1.225-1.224a.75.75 0 0 0-1.061-1.06l-1.224 1.224a4 4 0 1 0 5.656 5.656l3-3a4 4 0 0 0-.225-5.865Z\"\/><\/svg><span class=\"copy-link__text\">Bu hesaplaman\u0131n ba\u011flant\u0131s\u0131n\u0131 kopyala<\/span><\/button><span class=\"sr-only\" role=\"status\" id=\"copy-link-status\"><\/span><\/div><\/div><a href=\"#respond\" class=\"hidden transition-opacity duration-300 opacity-0 w-50 text-sm justify-center items-center gap-2 px-4 py-2 rounded bg-gray-200 text-gray-700 hover:bg-gray-300\" id=\"leave-comment\"><span class=\"icon icon-comments\" aria-hidden=\"true\"><\/span>Yorum b\u0131rak<\/a><\/form><\/section><section id=\"calc-reactions\" class=\"not-prose hidden my-12 bg-gradient-to-r from-primary-50 to-gray-50 border border-indigo-100 rounded-xl px-6 py-4 shadow-sm\" data-post=\"705\" aria-live=\"polite\" aria-labelledby=\"calc-reactions-title\"><p id=\"calc-reactions-title\" class=\"text-sm text-gray-500 text-center mb-2\">Bu sonu\u00e7 hakk\u0131nda ne d\u00fc\u015f\u00fcn\u00fcyorsunuz?<\/p><div role=\"group\" aria-labelledby=\"calc-reactions-title\" class=\"grid grid-cols-3 sm:flex sm:flex-row sm:justify-around gap-4 sm:items-center sm:flex-wrap\"><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"like\"><span class=\"reaction-count\" data-reaction-count=\"like\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\ud83d\ude00 <\/span><span class=\"reaction-description font-medium\">Be\u011fendim <\/span><\/button><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"helpful\"><span class=\"reaction-count\" data-reaction-count=\"helpful\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\ud83d\udca1 <\/span><span class=\"reaction-description font-medium\">Faydal\u0131 <\/span><\/button><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"confused\"><span class=\"reaction-count\" data-reaction-count=\"confused\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\ud83d\ude15 <\/span><span class=\"reaction-description font-medium\">Kafam kar\u0131\u015ft\u0131 <\/span><\/button><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"disappointed\"><span class=\"reaction-count\" data-reaction-count=\"disappointed\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\ud83d\ude1e <\/span><span class=\"reaction-description font-medium\">Hayal k\u0131r\u0131kl\u0131\u011f\u0131 <\/span><\/button><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"inaccurate\"><span class=\"reaction-count\" data-reaction-count=\"inaccurate\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\u274c <\/span><span class=\"reaction-description font-medium\">Hatal\u0131 <\/span><\/button><\/div><div id=\"reaction-message\" class=\"hidden mt-8 rounded-md border border-primary-100 bg-white\/50 backdrop-blur-sm px-4 py-2 text-sm text-center shadow-sm\"><\/div><\/section><div class=\"calcdash-ad not-prose calcdash-ad--calc_result calcdash-ad--in-article\"><ins class=\"adsbygoogle\" style=\"display:block\" data-ad-client=\"ca-pub-1721569815777345\" data-ad-slot=\"6317458308\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\"><\/ins><script>(adsbygoogle = window.adsbygoogle || []).push({});<\/script><\/div>\n<style id=\"wpcoderpro-inline-1\">.formula-box {\r\n\tborder-bottom: none !important;\r\n}<\/style><section class=\"formula-box\" aria-labelledby=\"formula-title\">\r\n\t<div id=\"formula-title\" class=\"not-prose font-display mb-4\"><span class=\"icon icon-formula\" aria-hidden=\"true\"><\/span><h2>Br\u00fct K\u00e2r Marj\u0131 Form\u00fcl\u00fc<\/h2><\/div>\r\n\t<figure class=\"not-prose formula\">\r\n\t\t<figcaption class=\"formula-title\">Form\u00fcl<\/figcaption>\r\n\t\t<div class=\"text-base text-gray-800\" id=\"formula\">\n\\[ \\text{Br\u00fct K\u00e2r Marj\u0131} = \\left( \\frac{S - C}{S} \\right) \\times 100 \\]\n<\/div>\r\n\t<\/figure>\r\n\t<\/p>\n<p><strong>Burada:<\/strong><\/p>\n<ul>\n<li>\\(S\\) \u2014 sat\u0131\u015f geliri, sat\u0131\u015flardan elde edilen toplam gelir (dolar cinsinden)<\/li>\n<li>\\(C\\) \u2014 sat\u0131lan mal\u0131n maliyeti (SMM), sat\u0131lan mallar\u0131n \u00fcretilmesi veya sat\u0131n al\u0131nmas\u0131 i\u00e7in katlan\u0131lan toplam maliyet<\/li>\n<\/ul>\n<p>Form\u00fcl, sat\u0131lan mallar\u0131n do\u011frudan maliyetleri kar\u015f\u0131land\u0131ktan sonra elde kalan gelirin y\u00fczdesini ifade eder. Bir i\u015fletmenin \u00fcr\u00fcnlerini ne kadar verimli \u00fcretti\u011fini veya tedarik etti\u011fini ve ard\u0131ndan satt\u0131\u011f\u0131n\u0131 \u00f6l\u00e7er.<\/p>\n<p>\r\n<\/section>\n<style id=\"wpcoderpro-inline-2\">.calculation-box {\r\n\tborder-bottom: none !important;\r\n}<\/style><section id=\"calculation\" class=\"calculation-box\" aria-labelledby=\"calculation-title\">\r\n\t<div id=\"calculation-title\" class=\"not-prose font-display\"><span class=\"icon icon-unordered-list\" aria-hidden=\"true\"><\/span><h2>Br\u00fct K\u00e2r Marj\u0131 \u2013 Hesaplama \u00d6rne\u011fi<\/h2><\/div>\r\n\r\n<\/p>\n<p><strong>\u00d6rnek:<\/strong> bir i\u015fletme 500.000 dolar sat\u0131\u015f geliri elde ediyor ve d\u00f6nem boyunca sat\u0131lan mal\u0131n maliyeti 300.000 dolar.<\/p>\n<p>\\[ \\text{Br\u00fct K\u00e2r} = 500{,}000 - 300{,}000 = 200{,}000 \\]<\/p>\n<p>\\[ \\text{Br\u00fct K\u00e2r Marj\u0131} = \\frac{200{,}000}{500{,}000} \\times 100 = 40\\% \\]<\/p>\n<p><strong>Sonu\u00e7:<\/strong> 200.000 dolar br\u00fct k\u00e2r ve %40 br\u00fct k\u00e2r marj\u0131. Bu, \"sa\u011fl\u0131kl\u0131 marj\" aral\u0131\u011f\u0131na girer; yani i\u015fletme, mallar\u0131n kendi maliyetini \u00f6dedikten sonra her 1 dolarl\u0131k sat\u0131\u015ftan 40 sent elde tutuyor demektir.<\/p>\n<p>\n\r\n<\/section>\n<h2>Hesaplama Arac\u0131 Nas\u0131l Kullan\u0131l\u0131r?<\/h2>\n<ol>\n<li><strong>Sat\u0131\u015f gelirinizi<\/strong> girin \u2014 analiz etti\u011finiz d\u00f6nemdeki toplam sat\u0131\u015f geliri.<\/li>\n<li><strong>Sat\u0131lan mal\u0131n maliyetini (SMM)<\/strong> girin \u2014 sat\u0131lan mallar\u0131n \u00fcretilmesi veya sat\u0131n al\u0131nmas\u0131 i\u00e7in katlan\u0131lan toplam maliyet.<\/li>\n<li>Sonu\u00e7lar\u0131 okuyun: <strong>Br\u00fct K\u00e2r Marj\u0131<\/strong> (% olarak), <strong>Br\u00fct K\u00e2r<\/strong> (dolar olarak) ve marj\u0131 m\u00fckemmel, sa\u011fl\u0131kl\u0131 veya d\u00fc\u015f\u00fck olarak s\u0131n\u0131fland\u0131ran bir <strong>Yorum<\/strong>.<\/li>\n<\/ol>\n<h2>Br\u00fct K\u00e2r Marj\u0131 Nedir?<\/h2>\n<p>Br\u00fct k\u00e2r marj\u0131, finansal raporlama ve analizde en yayg\u0131n kullan\u0131lan k\u00e2rl\u0131l\u0131k \u00f6l\u00e7\u00fctlerinden biridir. Bir \u015firketin satt\u0131\u011f\u0131 mallar\u0131n \u00fcretilmesinin veya sat\u0131n al\u0131nmas\u0131n\u0131n do\u011frudan maliyetleri d\u00fc\u015f\u00fcld\u00fckten sonra elde kalan gelir pay\u0131n\u0131 g\u00f6sterir. Basit bir dolar cinsinden k\u00e2r rakam\u0131ndan farkl\u0131 olarak marj bir y\u00fczedir; bu sayede d\u00f6nemler, \u00fcr\u00fcnler veya birbirinden \u00e7ok farkl\u0131 b\u00fcy\u00fckl\u00fckteki \u015firketler aras\u0131nda performans kar\u015f\u0131la\u015ft\u0131rmas\u0131 kolayla\u015f\u0131r.<\/p>\n<p>SMM'nin neleri kapsad\u0131\u011f\u0131n\u0131 \u2014 ve neleri kapsamad\u0131\u011f\u0131n\u0131 \u2014 anlamak \u00f6nemlidir. SMM; hammadde, do\u011frudan i\u015f\u00e7ilik ve sat\u0131lan stokun sat\u0131n alma bedeli gibi do\u011frudan maliyetleri kapsar. Kira, pazarlama, idari personel maa\u015flar\u0131 veya vergiler gibi faaliyet giderlerini <em>kapsamaz<\/em>. Br\u00fct k\u00e2r marj\u0131n\u0131n k\u00e2rl\u0131l\u0131\u011f\u0131n yaln\u0131zca ilk kademesi olmas\u0131n\u0131n nedeni budur: faaliyet maliyetleri y\u00fcksekse y\u00fcksek bir marj, k\u00e2rl\u0131 bir i\u015fletme garantisi vermez. Daha eksiksiz bir tablo i\u00e7in, faaliyet giderlerini de d\u00fc\u015fen <a href=\"https:\/\/wpcalc.com\/tr\/finans\/operasyonel-kar-marji\/\">Faaliyet K\u00e2r Marj\u0131 Hesaplama Arac\u0131m\u0131z\u0131<\/a> birlikte kullan\u0131n.<\/p>\n<p>Bu hesaplama arac\u0131ndaki yorum yayg\u0131n k\u0131yas noktalar\u0131n\u0131 kullan\u0131r: %50 ve \u00fczeri, g\u00fc\u00e7l\u00fc \u00fcr\u00fcn iskonto pay\u0131na (markup) i\u015faret eden m\u00fckemmel bir marj olarak kabul edilir; %30\u201350 aras\u0131, iyi y\u00f6netilen bir\u00e7ok i\u015fletmeye \u00f6zg\u00fc sa\u011fl\u0131kl\u0131 bir marjd\u0131r; %30 alt\u0131 ise, SMM'yi d\u00fc\u015f\u00fcrmeyi veya fiyatlar\u0131 art\u0131rmay\u0131 d\u00fc\u015f\u00fcnmenizi gerektiren d\u00fc\u015f\u00fck bir marjd\u0131r. \"\u0130yi\"nin sekt\u00f6re g\u00f6re \u00e7ok de\u011fi\u015fti\u011fini unutmay\u0131n \u2014 market perakendecili\u011fi \u00e7o\u011fu zaman %5'in alt\u0131ndaki marjlarla \u00e7al\u0131\u015f\u0131rken yaz\u0131l\u0131m \u015firketleri %80'i a\u015fabilir. En anlaml\u0131 kar\u015f\u0131la\u015ft\u0131rma, kendi sekt\u00f6r\u00fcn\u00fcz\u00fcn ortalamas\u0131 ve kendi tarihsel e\u011fiminizle yap\u0131lan kar\u015f\u0131la\u015ft\u0131rmad\u0131r.<\/p>\n<h2>Sonucunuzu Nas\u0131l Yorumlar ve \u0130yile\u015ftirirsiniz?<\/h2>\n<p>Y\u00fckselen bir br\u00fct k\u00e2r marj\u0131 genellikle daha iyi fiyatland\u0131rma g\u00fcc\u00fc, daha d\u00fc\u015f\u00fck girdi maliyetleri veya daha y\u00fcksek marjl\u0131 \u00fcr\u00fcnlere kay\u0131\u015f anlam\u0131na gelir. D\u00fc\u015fen bir marj ise bir uyar\u0131 i\u015faretidir: \u00fcretim maliyetleri fiyatlardan daha h\u0131zl\u0131 art\u0131yor, indirimler geliri a\u015f\u0131nd\u0131yor veya \u00fcr\u00fcn karmas\u0131 de\u011fi\u015fiyor olabilir. Marj\u0131 aydan aya veya \u00e7eyrekten \u00e7eyrek takip etmek, tek bir say\u0131y\u0131 ger\u00e7ek bir y\u00f6netim arac\u0131na d\u00f6n\u00fc\u015ft\u00fcr\u00fcr.<\/p>\n<p>Marj\u0131n\u0131z d\u00fc\u015f\u00fckse elinizde iki kald\u0131ra\u00e7 vard\u0131r. Birincisi SMM'yi d\u00fc\u015f\u00fcrmek: tedarik\u00e7ilerle pazarl\u0131k yap\u0131n, malzeme israf\u0131n\u0131 azalt\u0131n veya \u00fcretim verimlili\u011fini art\u0131r\u0131n \u2014 <a href=\"https:\/\/wpcalc.com\/tr\/finans\/ekonomik-siparis-miktari\/\">Ekonomik Sipari\u015f Miktar\u0131 Hesaplama Arac\u0131<\/a> ve <a href=\"https:\/\/wpcalc.com\/tr\/finans\/donem-sonu-stoku\/\">D\u00f6nem Sonu Stok Hesaplama Arac\u0131<\/a> gibi ara\u00e7lar sat\u0131n alma ve stok maliyetlerinin optimize edilmesine yard\u0131mc\u0131 olabilir. \u0130kincisi fiyatlar\u0131 art\u0131rmak \u2014 ancak dikkatli olun, \u00e7\u00fcnk\u00fc daha y\u00fcksek fiyatlar sat\u0131\u015f hacmini d\u00fc\u015f\u00fcrebilir. <a href=\"https:\/\/wpcalc.com\/tr\/finans\/arz-ve-talep-fiyat-esnekligi\/\">Arz ve Talep Fiyat Esnekli\u011fi Hesaplama Arac\u0131<\/a>, m\u00fc\u015fterilerinizin fiyat de\u011fi\u015fimlerine ne kadar duyarl\u0131 oldu\u011funu tahmin etmenize yard\u0131mc\u0131 olur ve <a href=\"https:\/\/wpcalc.com\/tr\/finans\/basabas-noktasi\/\">Ba\u015faba\u015f Hesaplama Arac\u0131<\/a>, maliyetlerinizi kar\u015f\u0131lamak i\u00e7in belirli bir fiyattan ka\u00e7 adet satman\u0131z gerekti\u011fini g\u00f6sterir.<\/p>\n<h2>Varsay\u0131mlar ve S\u0131n\u0131rlamalar<\/h2>\n<ul>\n<li>Hesaplama arac\u0131, girilen SMM'nin girilen gelirle ayn\u0131 d\u00f6neme ve ayn\u0131 sat\u0131\u015flara kar\u015f\u0131l\u0131k geldi\u011fini varsayar \u2014 d\u00f6nemleri kar\u0131\u015ft\u0131rmak sonucu \u00e7arp\u0131t\u0131r.<\/li>\n<li>SMM yaln\u0131zca sat\u0131lan mallar\u0131n do\u011frudan maliyetlerini i\u00e7ermelidir. Faaliyet giderlerini dahil etmek marj\u0131 oldu\u011fundan k\u00fc\u00e7\u00fck g\u00f6sterir; ger\u00e7ek \u00fcretim maliyetlerini d\u0131\u015far\u0131da b\u0131rakmak ise oldu\u011fundan b\u00fcy\u00fck g\u00f6sterir.<\/li>\n<li>Sat\u0131\u015f geliri s\u0131f\u0131rdan b\u00fcy\u00fck olmal\u0131d\u0131r; SMM geliri a\u015farsa marj negatif olur ve bu, mallar\u0131n do\u011frudan maliyetinin alt\u0131nda sat\u0131ld\u0131\u011f\u0131na i\u015faret eder.<\/li>\n<li>Yorum e\u015fikleri (%50 ve %30) genel k\u0131yas noktalar\u0131d\u0131r, sekt\u00f6re \u00f6zg\u00fc hedefler de\u011fildir. Her zaman kendi sekt\u00f6r\u00fcn\u00fczdeki benzer i\u015fletmelerle kar\u015f\u0131la\u015ft\u0131r\u0131n.<\/li>\n<li>Br\u00fct k\u00e2r marj\u0131, faaliyet maliyetleri, finansman veya vergiler hakk\u0131nda hi\u00e7bir \u015fey s\u00f6ylemez \u2014 sa\u011fl\u0131kl\u0131 bir br\u00fct marja sahip bir i\u015fletme genelde yine de zarar edebilir.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Sat\u0131\u015f geliriniz ve sat\u0131lan mal\u0131n maliyeti (SMM) ile br\u00fct k\u00e2r marj\u0131n\u0131z\u0131 ve br\u00fct k\u00e2r\u0131n\u0131z\u0131 hesaplay\u0131n. \u00dcretim maliyetleri \u00f6dendikten sonra her sat\u0131\u015f dolar\u0131ndan ne kadar kald\u0131\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in iki say\u0131 girin; an\u0131nda bir yorum da al\u0131rs\u0131n\u0131z.<\/p>\n","protected":false},"author":3168,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[49],"class_list":["post-705","post","type-post","status-publish","format-standard","hentry","category-finans","tag-envanter"],"acf":[],"_links":{"self":[{"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/posts\/705","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/users\/3168"}],"replies":[{"embeddable":true,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/comments?post=705"}],"version-history":[{"count":5,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/posts\/705\/revisions"}],"predecessor-version":[{"id":3378,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/posts\/705\/revisions\/3378"}],"wp:attachment":[{"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/media?parent=705"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/categories?post=705"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/tags?post=705"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}