{"id":708,"date":"2026-10-03T15:12:31","date_gmt":"2026-10-03T14:12:31","guid":{"rendered":"https:\/\/wpcalc.com\/tr\/satis-hunisi\/"},"modified":"2026-10-03T15:12:31","modified_gmt":"2026-10-03T14:12:31","slug":"satis-hunisi","status":"publish","type":"post","link":"https:\/\/wpcalc.com\/tr\/finans\/satis-hunisi\/","title":{"rendered":"Sat\u0131\u015f Hunisi Hesaplama"},"content":{"rendered":"<section class=\"not-prose calculator-box\" aria-labelledby=\"calculator-title\"><div class=\"flex items-baseline sm:items-center justify-between gap-2 sm:gap-3\"><div class=\"flex flex-col sm:flex-row sm:items-center gap-2\"><span class=\"icon icon-calculator text-primary-700! text-base! dark:text-primary-300!\" aria-hidden=\"true\"><\/span><h2 id=\"calculator-title\" class=\"text-lg font-display font-bold\">D\u00f6n\u00fc\u015f\u00fcm Oran\u0131 ve Gelir Tahmin Arac\u0131<\/h2><\/div><div class=\"calcdash-favorite group\">\n  <button type=\"button\" class=\"favorite\" id=\"favorite\" data-favorite-id=\"708\" data-favorite-title=\"Sat\u0131\u015f Hunisi\" data-favorite-url=\"https:\/\/wpcalc.com\/tr\/finans\/satis-hunisi\/\" data-favorite-excerpt=\"Web sitesi ziyaret\u00e7i, potansiyel m\u00fc\u015fteri, nitelikli potansiyel m\u00fc\u015fteri, m\u00fc\u015fteri ve ortalama sipari\u015f de\u011feri bilgilerini girin; sat\u0131\u015f hunisinin her a\u015famas\u0131ndaki d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131 ve \u00fcretilen toplam geliri g\u00f6r\u00fcn.\" aria-label=\"Favorilere ekle\" data-favorite-icon=\"icon icon-loan\">\n    <span class=\"icon icon-shape-star-empty\" aria-hidden=\"true\"><\/span>\n  <\/button>\n  <div class=\"calcdash-favorite__tip\" aria-hidden=\"true\">\n   <span class=\"favorite-tooltip\" id=\"favorite-tooltip\"><\/span>\n  <\/div>\n  <span class=\"sr-only\" role=\"status\" id=\"favorite-status\"><\/span>\n<\/div><\/div><form action=\"https:\/\/wpcalc.com\/tr\/finans\/satis-hunisi\/\" method=\"POST\" class=\"calculator\" id=\"calculator-708\" data-post=\"708\"><fieldset class=\"fieldset-input\"><legend class=\"sr-only\">Giri\u015f alanlar\u0131<\/legend><div class=\"field\" id=\"input-1\"><label for=\"field-1\">Web Sitesi Ziyaret\u00e7ileri<\/label><input type=\"text\" name=\"web_sitesi_ziyaretileri\" id=\"field-1\" aria-describedby=\"calc-info-1\" data-number inputmode=\"decimal\" autocomplete=\"off\" spellcheck=\"false\" min=\"0\" value=\"10000\"\/><small id=\"calc-info-1\">Huninin en \u00fcst k\u0131sm\u0131ndaki toplam ziyaret\u00e7i say\u0131s\u0131<\/small><\/div><div class=\"field\" id=\"input-2\"><label for=\"field-2\">Toplanan Potansiyel M\u00fc\u015fteriler<\/label><input type=\"text\" name=\"toplanan_potansiyel_mteriler\" id=\"field-2\" aria-describedby=\"calc-info-2\" data-number inputmode=\"decimal\" autocomplete=\"off\" spellcheck=\"false\" min=\"0\" value=\"1000\"\/><small id=\"calc-info-2\">Kay\u0131t olan (\u00f6r. form dolduran) ki\u015fi say\u0131s\u0131<\/small><\/div><div class=\"field\" id=\"input-3\"><label for=\"field-3\">Nitelikli Potansiyel M\u00fc\u015fteriler<\/label><input type=\"text\" name=\"nitelikli_potansiyel_mteriler\" id=\"field-3\" aria-describedby=\"calc-info-3\" data-number inputmode=\"decimal\" autocomplete=\"off\" spellcheck=\"false\" min=\"0\" value=\"300\"\/><small id=\"calc-info-3\">Hedef al\u0131c\u0131 kriterlerinize uyan potansiyel m\u00fc\u015fteriler<\/small><\/div><div class=\"field\" id=\"input-4\"><label for=\"field-4\">M\u00fc\u015fteriler (D\u00f6n\u00fc\u015f\u00fcmler)<\/label><input type=\"text\" name=\"mteriler_dnmler\" id=\"field-4\" aria-describedby=\"calc-info-4\" data-number inputmode=\"decimal\" autocomplete=\"off\" spellcheck=\"false\" min=\"0\" value=\"50\"\/><small id=\"calc-info-4\">Sat\u0131n alma yapan ki\u015filer<\/small><\/div><div class=\"field\" id=\"input-5\"><label for=\"field-5\">Ortalama Sipari\u015f De\u011feri<\/label><input type=\"text\" name=\"ortalama_sipari_deeri\" id=\"field-5\" aria-describedby=\"calc-unit-5 calc-info-5\" data-number inputmode=\"decimal\" autocomplete=\"off\" spellcheck=\"false\" min=\"0\" value=\"100\"\/><div class=\"unit\" id=\"calc-unit-5\">$<\/div><small id=\"calc-info-5\">Sipari\u015f ba\u015f\u0131na ortalama de\u011fer<\/small><\/div><\/fieldset><div class=\"buttons\"><button type=\"submit\" data-text=\"Yeniden hesapla\" id=\"calculate-button\" data-post=\"708\">Hesapla<\/button><button type=\"reset\">S\u0131f\u0131rla<\/button><\/div><div class=\"field is-checkbox hidden!\" id=\"field-auto-calc\"><input type=\"checkbox\" id=\"auto-calc\"><label for=\"auto-calc\">Otomatik hesapla<\/label><small>Etkinle\u015ftirilirse, herhangi bir de\u011feri de\u011fi\u015ftirdi\u011finizde sonu\u00e7 otomatik olarak g\u00fcncellenir.<\/small><\/div><div class=\"fieldset-result is-hidden\" aria-labelledby=\"result-title\" aria-live=\"polite\" role=\"region\"> <h3 class=\"result-title bg-gradient-to-r from-primary-50 to-gray-50 dark:from-primary-900 dark:to-gray-800\" id=\"result-title\"><span class=\"icon icon-s-pulse\" aria-hidden=\"true\"><\/span> Sonu\u00e7lar\u0131n\u0131z<\/h3><div class=\"result-box\"><div class=\"field-result\" id=\"output-1\"><span class=\"field-title\"><span>Potansiyel M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131<\/span><\/span><span class=\"field-value\" id=\"result-1\" data-unit=\"%\"><\/span><button type=\"button\" class=\"copy-result\" data-tooltip=\"Sonucu kopyala\" aria-label=\"Sonucu kopyala\"><span class=\"copy-icon icon icon-document-copy\" aria-hidden=\"true\"><\/span><\/button><\/div><div class=\"field-result\" id=\"output-2\"><span class=\"field-title\"><span>Nitelikli Potansiyel M\u00fc\u015fteri Oran\u0131<\/span><\/span><span class=\"field-value\" id=\"result-2\" data-unit=\"%\"><\/span><button type=\"button\" class=\"copy-result\" data-tooltip=\"Sonucu kopyala\" aria-label=\"Sonucu kopyala\"><span class=\"copy-icon icon icon-document-copy\" aria-hidden=\"true\"><\/span><\/button><\/div><div class=\"field-result\" id=\"output-3\"><span class=\"field-title\"><span>M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131<\/span><\/span><span class=\"field-value\" id=\"result-3\" data-unit=\"%\"><\/span><button type=\"button\" class=\"copy-result\" data-tooltip=\"Sonucu kopyala\" aria-label=\"Sonucu kopyala\"><span class=\"copy-icon icon icon-document-copy\" aria-hidden=\"true\"><\/span><\/button><\/div><div class=\"field-result\" id=\"output-4\"><span class=\"field-title\"><span>Toplam Gelir<\/span><\/span><span class=\"field-value\" id=\"result-4\" data-unit=\"$\"><\/span><button type=\"button\" class=\"copy-result\" data-tooltip=\"Sonucu kopyala\" aria-label=\"Sonucu kopyala\"><span class=\"copy-icon icon icon-document-copy\" aria-hidden=\"true\"><\/span><\/button><\/div><\/div><div class=\"result-actions\"><button type=\"button\" class=\"copy-link\"><svg viewBox=\"0 0 20 20\" fill=\"currentColor\" aria-hidden=\"true\"><path d=\"M12.232 4.232a2.5 2.5 0 0 1 3.536 3.536l-1.225 1.224a.75.75 0 0 0 1.061 1.06l1.224-1.224a4 4 0 0 0-5.656-5.656l-3 3a4 4 0 0 0 .225 5.865.75.75 0 0 0 .977-1.138 2.5 2.5 0 0 1-.142-3.667l3-3Z\"\/><path d=\"M11.603 7.963a.75.75 0 0 0-.977 1.138 2.5 2.5 0 0 1 .142 3.667l-3 3a2.5 2.5 0 0 1-3.536-3.536l1.225-1.224a.75.75 0 0 0-1.061-1.06l-1.224 1.224a4 4 0 1 0 5.656 5.656l3-3a4 4 0 0 0-.225-5.865Z\"\/><\/svg><span class=\"copy-link__text\">Bu hesaplaman\u0131n ba\u011flant\u0131s\u0131n\u0131 kopyala<\/span><\/button><span class=\"sr-only\" role=\"status\" id=\"copy-link-status\"><\/span><\/div><\/div><a href=\"#respond\" class=\"hidden transition-opacity duration-300 opacity-0 w-50 text-sm justify-center items-center gap-2 px-4 py-2 rounded bg-gray-200 text-gray-700 hover:bg-gray-300\" id=\"leave-comment\"><span class=\"icon icon-comments\" aria-hidden=\"true\"><\/span>Yorum b\u0131rak<\/a><\/form><\/section><section id=\"calc-reactions\" class=\"not-prose hidden my-12 bg-gradient-to-r from-primary-50 to-gray-50 border border-indigo-100 rounded-xl px-6 py-4 shadow-sm\" data-post=\"708\" aria-live=\"polite\" aria-labelledby=\"calc-reactions-title\"><p id=\"calc-reactions-title\" class=\"text-sm text-gray-500 text-center mb-2\">Bu sonu\u00e7 hakk\u0131nda ne d\u00fc\u015f\u00fcn\u00fcyorsunuz?<\/p><div role=\"group\" aria-labelledby=\"calc-reactions-title\" class=\"grid grid-cols-3 sm:flex sm:flex-row sm:justify-around gap-4 sm:items-center sm:flex-wrap\"><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"like\"><span class=\"reaction-count\" data-reaction-count=\"like\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\ud83d\ude00 <\/span><span class=\"reaction-description font-medium\">Be\u011fendim <\/span><\/button><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"helpful\"><span class=\"reaction-count\" data-reaction-count=\"helpful\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\ud83d\udca1 <\/span><span class=\"reaction-description font-medium\">Faydal\u0131 <\/span><\/button><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"confused\"><span class=\"reaction-count\" data-reaction-count=\"confused\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\ud83d\ude15 <\/span><span class=\"reaction-description font-medium\">Kafam kar\u0131\u015ft\u0131 <\/span><\/button><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"disappointed\"><span class=\"reaction-count\" data-reaction-count=\"disappointed\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\ud83d\ude1e <\/span><span class=\"reaction-description font-medium\">Hayal k\u0131r\u0131kl\u0131\u011f\u0131 <\/span><\/button><button type=\"button\" aria-pressed=\"false\" class=\"reaction-btn flex flex-col items-center gap-1 text-sm text-gray-700 hover:text-primary-600 cursor-pointer transition-transform hover:scale-105\" data-reaction=\"inaccurate\"><span class=\"reaction-count\" data-reaction-count=\"inaccurate\">0<\/span><span class=\"reaction text-3xl\" aria-hidden=\"true\">\u274c <\/span><span class=\"reaction-description font-medium\">Hatal\u0131 <\/span><\/button><\/div><div id=\"reaction-message\" class=\"hidden mt-8 rounded-md border border-primary-100 bg-white\/50 backdrop-blur-sm px-4 py-2 text-sm text-center shadow-sm\"><\/div><\/section><div class=\"calcdash-ad not-prose calcdash-ad--calc_result calcdash-ad--in-article\"><ins class=\"adsbygoogle\" style=\"display:block\" data-ad-client=\"ca-pub-1721569815777345\" data-ad-slot=\"6317458308\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\"><\/ins><script>(adsbygoogle = window.adsbygoogle || []).push({});<\/script><\/div>\n<style id=\"wpcoderpro-inline-1\">.formula-box {\r\n\tborder-bottom: none !important;\r\n}<\/style><section class=\"formula-box\" aria-labelledby=\"formula-title\">\r\n\t<div id=\"formula-title\" class=\"not-prose font-display mb-4\"><span class=\"icon icon-formula\" aria-hidden=\"true\"><\/span><h2>Sat\u0131\u015f Hunisi Form\u00fcl\u00fc<\/h2><\/div>\r\n\t<figure class=\"not-prose formula\">\r\n\t\t<figcaption class=\"formula-title\">Form\u00fcl<\/figcaption>\r\n\t\t<div class=\"text-base text-gray-800\" id=\"formula\">\n\\[ \\text{Potansiyel M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131} = \\left( \\frac{\\text{Potansiyel M\u00fc\u015fteri}}{\\text{Ziyaret\u00e7i}} \\right) \\times 100 \\]\n\\[ \\text{Nitelikli Potansiyel M\u00fc\u015fteri Oran\u0131} = \\left( \\frac{\\text{Nitelikli Potansiyel M\u00fc\u015fteri}}{\\text{Potansiyel M\u00fc\u015fteri}} \\right) \\times 100 \\]\n\\[ \\text{M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131} = \\left( \\frac{\\text{M\u00fc\u015fteri}}{\\text{Nitelikli Potansiyel M\u00fc\u015fteri}} \\right) \\times 100 \\]\n\\[ \\text{Gelir} = \\text{M\u00fc\u015fteri} \\times \\text{Ortalama Sipari\u015f De\u011feri} \\]\n<\/div>\r\n\t<\/figure>\r\n\t<\/p>\n<p><strong>De\u011fi\u015fkenler:<\/strong><\/p>\n<ul>\n<li>\\(\\text{Ziyaret\u00e7i}\\) \u2014 web sitenizi veya a\u00e7\u0131l\u0131\u015f sayfan\u0131z\u0131 ziyaret eden toplam ki\u015fi say\u0131s\u0131<\/li>\n<li>\\(\\text{Potansiyel M\u00fc\u015fteri}\\) \u2014 kaydolan, \u00f6rne\u011fin \u00fcye olan veya ileti\u015fim bilgilerini b\u0131rakan ziyaret\u00e7iler<\/li>\n<li>\\(\\text{Nitelikli Potansiyel M\u00fc\u015fteri}\\) \u2014 hedef al\u0131c\u0131 kriterlerinize uyan potansiyel m\u00fc\u015fteriler<\/li>\n<li>\\(\\text{M\u00fc\u015fteri}\\) \u2014 sat\u0131n alma ger\u00e7ekle\u015ftiren nitelikli potansiyel m\u00fc\u015fteriler<\/li>\n<li>\\(\\text{Ortalama Sipari\u015f De\u011feri}\\) \u2014 sipari\u015f ba\u015f\u0131na ortalama gelir<\/li>\n<\/ul>\n<p>Her d\u00f6n\u00fc\u015f\u00fcm oran\u0131, insanlar\u0131n hangi oranla huninin bir a\u015famas\u0131ndan bir sonrakine ge\u00e7ti\u011fini \u00f6l\u00e7er; gelir form\u00fcl\u00fc ise huninin en alt\u0131nda \u00fcretilen toplam kazanc\u0131 tahmin eder.<\/p>\n<p>\r\n<\/section>\n<style id=\"wpcoderpro-inline-2\">.calculation-box {\r\n\tborder-bottom: none !important;\r\n}<\/style><section id=\"calculation\" class=\"calculation-box\" aria-labelledby=\"calculation-title\">\r\n\t<div id=\"calculation-title\" class=\"not-prose font-display\"><span class=\"icon icon-unordered-list\" aria-hidden=\"true\"><\/span><h2>Sat\u0131\u015f Hunisi \u2013 Hesaplama \u00d6rne\u011fi<\/h2><\/div>\r\n\r\n<\/p>\n<p><strong>\u00d6rnek:<\/strong> bir online ma\u011faza bir ayda 10.000 ziyaret\u00e7i al\u0131yor. Bunlardan 1.000'i e-posta listesine kaydoluyor, 300'\u00fc nitelikli potansiyel m\u00fc\u015fteri olarak tan\u0131mlan\u0131yor ve 50'si, ortalama sipari\u015f de\u011feri 100$ olmak \u00fczere, sat\u0131n alma ger\u00e7ekle\u015ftiriyor.<\/p>\n<p>\\[ \\text{Potansiyel M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131} = \\left( \\frac{1{,}000}{10{,}000} \\right) \\times 100 = 10\\% \\]<\/p>\n<p>\\[ \\text{Nitelikli Potansiyel M\u00fc\u015fteri Oran\u0131} = \\left( \\frac{300}{1{,}000} \\right) \\times 100 = 30\\% \\]<\/p>\n<p>\\[ \\text{M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131} = \\left( \\frac{50}{300} \\right) \\times 100 \\approx 16.67\\% \\]<\/p>\n<p>\\[ \\text{Gelir} = 50 \\times 100 = 5{,}000 \\]<\/p>\n<p><strong>Sonu\u00e7:<\/strong> ziyaret\u00e7ilerin %10'u potansiyel m\u00fc\u015fteri oluyor, potansiyel m\u00fc\u015fterilerin %30'u nitelikli h\u00e2le geliyor, nitelikli potansiyel m\u00fc\u015fterilerin yakla\u015f\u0131k %16,67'si sat\u0131n al\u0131yor ve huni 5.000$ gelir \u00fcretiyor.<\/p>\n<p>\n\r\n<\/section>\n<h2>Hesaplay\u0131c\u0131 Nas\u0131l Kullan\u0131l\u0131r?<\/h2>\n<ol>\n<li>Analiz etti\u011finiz d\u00f6nem i\u00e7in toplam <strong>Web Sitesi Ziyaret\u00e7isi<\/strong> say\u0131s\u0131n\u0131 girin (huninin tepesi).<\/li>\n<li><strong>Toplanan Potansiyel M\u00fc\u015fterileri<\/strong> girin \u2014 bu ziyaret\u00e7ilerden ka\u00e7\u0131n\u0131n kaydoldu\u011fu, \u00f6rne\u011fin \u00fcye olarak veya teklif talep ederek.<\/li>\n<li><strong>Nitelikli Potansiyel M\u00fc\u015fterileri<\/strong> girin \u2014 hedef al\u0131c\u0131 kriterlerinize uyan potansiyel m\u00fc\u015fteri alt k\u00fcmesi.<\/li>\n<li><strong>M\u00fc\u015fterileri (D\u00f6n\u00fc\u015f\u00fcmleri)<\/strong> girin \u2014 ger\u00e7ekten sat\u0131n alma yapan ki\u015fi say\u0131s\u0131.<\/li>\n<li><strong>Ortalama Sipari\u015f De\u011ferinizi<\/strong> dolar cinsinden girin.<\/li>\n<li>Sonu\u00e7lar\u0131 okuyun: <strong>Potansiyel M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131<\/strong>, <strong>Nitelikli Potansiyel M\u00fc\u015fteri Oran\u0131<\/strong>, <strong>M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131<\/strong> (hepsi % olarak) ve dolar cinsinden <strong>Toplam Gelir<\/strong>.<\/li>\n<\/ol>\n<h2>Sat\u0131\u015f Hunisi Nedir ve Neden \u00d6nemlidir?<\/h2>\n<p>Sat\u0131\u015f hunisi, insanlar\u0131n i\u015fletmenizi ilk kez duymas\u0131ndan \u00f6deme yapan m\u00fc\u015fteri olmas\u0131na kadar ge\u00e7ti\u011fi yolculu\u011fu tan\u0131mlar. En tepede t\u00fcm web sitesi ziyaret\u00e7ileri bulunur; insanlar a\u015famalardan ge\u00e7tik\u00e7e \u2014 potansiyel m\u00fc\u015fteri olarak kaydolma, niteliklendirilme ve nihayet sat\u0131n alma \u2014 say\u0131lar her ad\u0131mda k\u00fc\u00e7\u00fcl\u00fcr. Huni \u015fekli, adaylar\u0131n tam olarak nerede kayboldu\u011funu g\u00f6rmeyi kolayla\u015ft\u0131r\u0131r.<\/p>\n<p>\u00dc\u00e7 d\u00f6n\u00fc\u015f\u00fcm oran\u0131 birbirinden farkl\u0131 bir hik\u00e2ye anlat\u0131r. <strong>Potansiyel M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131<\/strong> web sitenizin trafi\u011fi kontaklara ne kadar iyi d\u00f6n\u00fc\u015ft\u00fcrd\u00fc\u011f\u00fcn\u00fc g\u00f6sterir \u2014 d\u00fc\u015f\u00fck bir oran genellikle zay\u0131f a\u00e7\u0131l\u0131\u015f sayfalar\u0131na, belirsiz tekliflere veya nitelikd\u0131\u015f\u0131 trafi\u011fe i\u015faret eder. <strong>Nitelikli Potansiyel M\u00fc\u015fteri Oran\u0131<\/strong> potansiyel m\u00fc\u015fteri kalitesini yans\u0131t\u0131r: az say\u0131da potansiyel m\u00fc\u015fteri al\u0131c\u0131 profilinize uyuyorsa, mesaj\u0131n\u0131z yanl\u0131\u015f kitleyi \u00e7ekiyor olabilir. <strong>M\u00fc\u015fteri D\u00f6n\u00fc\u015f\u00fcm Oran\u0131<\/strong> ise sat\u0131\u015f s\u00fcrecinizin kendisinin etkinli\u011fini \u00f6l\u00e7er \u2014 fiyatland\u0131rma, takip, \u00fcr\u00fcn tan\u0131t\u0131mlar\u0131 veya \u00f6deme deneyimi.<\/p>\n<p>Gelir, m\u00fc\u015fteri say\u0131s\u0131n\u0131n ortalama sipari\u015f de\u011feriyle \u00e7arp\u0131m\u0131na e\u015fit oldu\u011fu i\u00e7in hesaplay\u0131c\u0131 ayr\u0131ca k\u00fc\u00e7\u00fck iyile\u015ftirmelerin nas\u0131l birikti\u011fini g\u00f6sterir. Di\u011fer her \u015feyi sabit tutarak potansiyel m\u00fc\u015fteri d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131 ikiye katlamak, m\u00fc\u015fteri say\u0131s\u0131n\u0131 ve geliri ikiye katlar. Bu y\u00fczden huni metrikleri, reklama daha fazla para harcamadan sat\u0131\u015flar\u0131 b\u00fcy\u00fctmek istedi\u011finizde genellikle bak\u0131lacak ilk yerdir.<\/p>\n<p>Hunninizin iyi \u00e7al\u0131\u015f\u0131p \u00e7al\u0131\u015fmad\u0131\u011f\u0131n\u0131 de\u011ferlendirmek i\u00e7in oranlar\u0131n\u0131z\u0131 sekt\u00f6r kar\u015f\u0131la\u015ft\u0131rma de\u011ferleriyle ve zaman i\u00e7indeki kendi ge\u00e7mi\u015f sonu\u00e7lar\u0131n\u0131zla kar\u015f\u0131la\u015ft\u0131r\u0131n. Huni performans\u0131n\u0131 daha geni\u015f finansal hedeflere ba\u011flamak i\u00e7in bu arac\u0131 <a href=\"https:\/\/wpcalc.com\/tr\/finans\/yatirim-getirisi\/\">Yat\u0131r\u0131m Getirisi hesaplama arac\u0131m\u0131zla<\/a> veya <a href=\"https:\/\/wpcalc.com\/tr\/finans\/karlilik-endeksi\/\">Karl\u0131l\u0131k Endeksi hesaplama arac\u0131yla<\/a> birlikte kullanabilirsiniz.<\/p>\n<h2>Sekt\u00f6re G\u00f6re Kar\u015f\u0131la\u015ft\u0131rma D\u00f6n\u00fc\u015f\u00fcm Oranlar\u0131<\/h2>\n<p>Ortalama d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131 sekt\u00f6re, trafik kayna\u011f\u0131na ve fiyat aral\u0131\u011f\u0131na g\u00f6re b\u00fcy\u00fck \u00f6l\u00e7\u00fcde de\u011fi\u015fir. A\u015fa\u011f\u0131daki tablo e-ticaret ve B2B hunileri i\u00e7in kaba referans aral\u0131klar\u0131 verir:<\/p>\n<table>\n<thead>\n<tr>\n<th>Huni A\u015famas\u0131<\/th>\n<th>Tipik Aral\u0131k<\/th>\n<th>\u0130yi Performans<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Ziyaret\u00e7i \u2192 Potansiyel M\u00fc\u015fteri<\/td>\n<td>%1 \u2013 %5<\/td>\n<td>%5 \u00fczeri<\/td>\n<\/tr>\n<tr>\n<td>Potansiyel M\u00fc\u015fteri \u2192 Nitelikli Potansiyel M\u00fc\u015fteri<\/td>\n<td>%20 \u2013 %50<\/td>\n<td>%50 \u00fczeri<\/td>\n<\/tr>\n<tr>\n<td>Nitelikli Potansiyel M\u00fc\u015fteri \u2192 M\u00fc\u015fteri<\/td>\n<td>%5 \u2013 %25<\/td>\n<td>%25 \u00fczeri<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Varsay\u0131mlar, S\u0131n\u0131rlamalar ve \u0130pu\u00e7lar\u0131<\/h2>\n<ul>\n<li><strong>Do\u011frusal huni:<\/strong> hesaplay\u0131c\u0131 basit bir d\u00f6rt a\u015famal\u0131 huni varsayar. Ger\u00e7ek hunilerde bu modelin kapsamad\u0131\u011f\u0131 ek ad\u0131mlar (tan\u0131t\u0131m g\u00f6r\u00fc\u015fmeleri, \u00fccretsiz denemeler, sepet terki) bulunur.<\/li>\n<li><strong>M\u00fc\u015fteri ba\u015f\u0131na tek sipari\u015f:<\/strong> gelir, m\u00fc\u015fteri \u00d7 ortalama sipari\u015f de\u011feri olarak tahmin edilir; bu nedenle tekrar eden sat\u0131n almalar ve \u00e7ok sipari\u015fli m\u00fc\u015fteriler ayr\u0131ca say\u0131lmaz. Abonelik i\u015fletmeleri i\u00e7in tek bir sipari\u015f de\u011feri yerine m\u00fc\u015fteri ya\u015fam boyu de\u011ferini kullan\u0131n.<\/li>\n<li><strong>S\u0131f\u0131ra b\u00f6lme:<\/strong> bir a\u015fama 0 olarak girilirse, ilgili oran hata yerine %0 olarak raporlan\u0131r.<\/li>\n<li><strong>Tutarl\u0131 d\u00f6nemler kullan\u0131n:<\/strong> t\u00fcm girdilerin ayn\u0131 zaman diliminden (\u00f6rne\u011fin bir ay) geldi\u011finden emin olun, aksi h\u00e2lde oranlar yan\u0131lt\u0131c\u0131 olur.<\/li>\n<li><strong>K\u00fc\u00e7\u00fck \u00f6rneklem oranlar\u0131 \u00e7arp\u0131t\u0131r:<\/strong> yaln\u0131zca bir avu\u00e7 ziyaret\u00e7i veya potansiyel m\u00fc\u015fteri varken y\u00fczdeler dramatik bi\u00e7imde sal\u0131n\u0131r. Sonu\u00e7 \u00e7\u0131karmadan \u00f6nce makul bir \u00f6rneklem b\u00fcy\u00fckl\u00fc\u011f\u00fcne ula\u015fmay\u0131 bekleyin.<\/li>\n<li><strong>\u00d6nce en zay\u0131f a\u015famay\u0131 iyile\u015ftirin:<\/strong> en d\u00fc\u015f\u00fck d\u00f6n\u00fc\u015f\u00fcm oran\u0131na sahip a\u015fama, genellikle bir d\u00fczeltmenin (daha iyi sayfa tasar\u0131m\u0131, daha net teklif, daha h\u0131zl\u0131 takip) en b\u00fcy\u00fck gelir kazanc\u0131n\u0131 sa\u011flad\u0131\u011f\u0131 yerdir.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Web sitesi ziyaret\u00e7i, potansiyel m\u00fc\u015fteri, nitelikli potansiyel m\u00fc\u015fteri, m\u00fc\u015fteri ve ortalama sipari\u015f de\u011feri bilgilerini girin; sat\u0131\u015f hunisinin her a\u015famas\u0131ndaki d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131 ve \u00fcretilen toplam geliri g\u00f6r\u00fcn.<\/p>\n","protected":false},"author":3168,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[75],"class_list":["post-708","post","type-post","status-publish","format-standard","hentry","category-finans","tag-konut-kredisi"],"acf":[],"_links":{"self":[{"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/posts\/708","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/users\/3168"}],"replies":[{"embeddable":true,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/comments?post=708"}],"version-history":[{"count":1,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/posts\/708\/revisions"}],"predecessor-version":[{"id":2445,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/posts\/708\/revisions\/2445"}],"wp:attachment":[{"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/media?parent=708"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/categories?post=708"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpcalc.com\/tr\/wp-json\/wp\/v2\/tags?post=708"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}