Cross Price Elasticity Calculator
This calculator evaluates the cross price elasticity of demand between two products — a key metric in economics and pricing strategy. It helps businesses understand how the demand for one product changes when the price of a related product changes.
Cross Price Elasticity of Demand Tool
Cross Price Elasticity Formula
Explanation:
This formula measures the responsiveness of the demand for one good when the price of another good changes. A positive result indicates substitute goods, while a negative result indicates complementary goods.
Cross price elasticity is widely used in market research, pricing decisions, and competitive strategy. It helps determine whether products are substitutes or complements, and how sensitive consumers are to price changes.
Variables Example:
- Quantity of Product A before: 100 units
- Quantity of Product A after: 120 units
- Price of Product B before: $10
- Price of Product B after: $12
Calculation:
$$E = ((120 – 100) / 100) / ((12 – 10) / 10) = (0.2 / 0.2) = 1$$
This result indicates that Product A and B are substitutes.